Crimson Consulting Group is growing and expanding in the Seattle area!

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In these roles, Communications Program Manager Consultant’s will work closely with a team developing a program designed to appeal to go-to-market partners aligned with several different business units of our client. A variety of integrated marketing communications activities are planned including: lead generation programs, Web-based content, email campaigns, development of segment-specific value propositions and messages, etc.

Responsibilities include (but are not limited to) the following:

• Creating a master lead generation plan template that identifies co-marketing opportunities between the team responsible for the partner program and the independent product teams
• Working across the teams to identify and specify synergistic marketing communications content (such as: online marketing materials, online campaign materials or other on/off-line materials)
• Ensuring clear communication of partner program benefits to both internal product teams and to external partners via:
  1. An internal SharePoint site
  2. Program overviews, FAQs, Presentations and other materials
  3. Self-running webcasts/demos (to be created from existing materials)
• Facilitating internal participation in an integrated communications program through the development of an “on boarding kit” meant to:
  1. Communicate the requirements and benefits of program participation to the relevant product teams
  2. Present an easy-to-follow process for integrating marketing programs and materials
• Managing the process for internal program on boarding, participation and program integration by:
  1. Ensuring cross-functional clarity of commitments and relative roles and responsibilities
  2. Conducting ongoing stakeholder communications designed to inform on status and open issues
  3. Providing responses to inquiries and using those responses to continue iterating the informational materials

MUST HAVE:

• 5+ years experience in a communications program management and/or partner marketing role
• Experience in a marketing partner marketing role or significant consulting experience with providers of diversified technology solutions (such as; Cisco, IBM, Microsoft, Salesforce.com-Appxchange or similar)
• Proven examples of successful cross functional project management in a highly complex, matrixed organization
• General analytical and process skills
• Demonstrated excellence in written and verbal communications

STRONGLY PREFER:

• Knowledge of the SMB markets and partner ecosystems across a variety of technology categories (productivity applications, infrastructure, etc.) and extensive knowledge of multi-channel recruitment programs

Job Status: Project Based
Location: On-site in Seattle, WA. Area (some possible off-site flexibility)

INTERESTED? Please send your resume to Crimson Consulting Group AND indicate how your experience relates to each of the “Must Have” and "Strongly Prefer" qualifications categories above.