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Web Strategist

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Crimson Consulting Group Interactive business is growing. As a key member of our Interactive Services group, you will help our Fortune 100 clients by bringing together business objectives, technology and user experience to deliver effective and high-value global web programs. You will lead multidisciplinary teams to create smart, innovative solutions for our clients.

Web Strategist responsibilities include (but are not limited to) the following:

  • Leading discovery sessions and documenting client requirements
  • Conducting market research and competitive audits
  • Developing user personas and scenarios
  • Building web strategies in areas including: community, social media and ecommerce
  • Collaborating with design, development, production and project management team members to ensure the execution of documented strategies
  • Creation of client planning documents: proposals, project plans, strategy documents, marketing plan, social media campaigns, etc.

MUST HAVE:

  • 5+ years experience in a web strategy or web marketing role
  • 2+ years of project management or client management experience
  • A thorough understanding of all aspects of interactive marketing, including social media marketing
  • Experience consulting to Fortune 100 companies on strategic marketing issues
  • Experience using social media analytics tools: such as Truecast, Radian6 or similar

STRONGLY PREFER:

  • Experience working for an interactive agency such as: Organic, Razorfish, Frog Design, Sapient or similar
  • Experience in a web marketing role at a Fortune 100 company

Job Status: Projects based
Location: Remote (Off-site flexibility)

INTERESTED? Please send your resume to The Interactive Team AND indicate how your experience relates to each of the “Must Have” and "Strongly Prefer" qualifications categories above.

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