Partner Community Management

When you help your partners to connect more effectively with you and with each other, you build a channel that is more easily scalable, more profitable to you and your partners and more vibrant than your competition. Crimson has a breadth of experience creating, enhancing and managing communities via portals, programs and sales tool development, increasing our client's revenue and their standing in the partner community.

Our goal at Crimson is to help you:

• Enable your partners to become better at selling, marketing and supporting your product line.
  Communities can encourage your partners to more easily devise comprehensive solutions in collaboration with other partners. Crimson can help architect programs that encourage your partners to share knowledge and independently increase their technical, industry and business expertise.
• Make it easier for your partners to get to revenue more quickly.
  Through effective collaboration, your channel partners can create solutions faster and more efficiently, decreasing their time-to-close while increasing access to new customers. Additionally, by sharing best practices amongst themselves, your partners can get closer to the sale without involving your sales force, improving both of your revenues and enhancing customer satisfaction.
• Reduce the costs of managing your partner network
  By creating self-sustaining communities, you can scale your partner network investment up and down quickly. Because an involved community will begin to work together, answering questions amongst themselves and creating content that the whole community can leverage, you can further reduce your training and support costs.

Recent Work and Case Studies