Crimson's information architecture and development group provides management for all of our client's web properties, from the web site to the document library, product catalogue, and email campaign systems.
WEB SITE
Crimson serves as our client's “virtual webmaster” handling all the programming and template coding for the extensive web site and product catalogue
EXTRANET AND SALES TOOLS
Crimson built and continues to manage the extranet systems that connect our client to over 200 partners world-wide. The system allows members to subscribe to a full range of broadband topics and product categories
Sales tools include an eLitKit system—a push model for distributing document collections—as well as tools for tracking web site visitor activities and email campaign success
EMARKETING CONTROL PANEL
Crimson provides a full-service and easy to use control panel which handles everything from content management to file downloads. By using a database-driven, web template design approach that separates graphic design from content and data, design updates became painless and inexpensive for our client
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For more information on Crimson’s work in the area of Crimson Success Stories, email info@crimson-consulting.com.